A brand that blurs the distinction between dressy sweats and baseball caps, Fear Of God is a brand that's fast becoming the preferred choice of certain style groups. With a stoic and exaggerated style and exaggerated silhouette extravagant details, the LA-based label has earned a name for itself as a brand that's distinctly street-leaning without overly logo-heavy branding.
Since its beginning at the beginning of the century, the Californian label has created an aesthetic that speaks to an increased awareness of culture. With the most recent collection, Fear of God x New Era The label continues to deliver on this vision with the collection which is heavily influenced by sports and baseball-inspired elements.
The line comes with a selection of snapbacks, fitted, and snapbacks in a variety shades designed to be influenced by Negro League teams like the Detroit Tigers, Kansas City Monarchs as well as the Homestead Grays. Some of the pieces are emblazoned with Fear of God's script "F" logo, while others have New Era branding on the front.
These hats form part of FoG's Essentials collection, which is designed to provide FoG fans with more affordable items, while still retaining FoG's signature style. The caps are more practical than the regular line's selections. They're a great choice for those who are comfortable wearing FoG's minimalist designs, but prefer something more casual.
The Fear Of God Hat was developed in collaboration with New Era. It is an updated version of a 70s-era baseball cap. It's a tribute to Lorenzo's dad and the games that were a major part of his childhood. The 59FIFTY design features the F logo in Old English script to represent the Detroit Tigers on the front as well as the official MLB Batterman logo at the back.
Another cap from the Fear Of God x New Era collection is the black mesh hat which is decorated with the designer's F logo at the front, and an open brim. It also has an embroidered MLB Batterman logo on the back.
The hats are on sale from select stockists today, as well as in the brand's online store on the 20th of August. They're available as a fitted or 995 RC versionand will cost $65.
The hat is part of the Fear Of God x New Era Essentials collection This is a sub-label that provides footwear and apparel at more affordable prices. The collection is released in segmented drops as usual and comes with a selection of accessories for the season.
Jerry Lorenzo's hats have a reputation for being flawless. His recent collaboration with New Era proves this. This summer, the designer revamped a number of his old hats in order to make a brand new one that is guaranteed to become a major hit.
Lorenzo who is the founder of a street-leaning company has no fear to take risks with his design aesthetics. Fear Of God Hat Store prove that. Despite being designed in collaboration with New Era, the hats retain the Fear of God's signature esthetics and are the perfect choice for those looking to add a touch of Fear of God to their summer outfit.